About Us

In short, ServiceSport are Europe’s leading independent service provider. Our mission is to supply gym parts and equipment to the fitness industry, providing independent technical support with an impartial view to maintaining both resistance and cardiovascular equipment.

Founded in 1999, ServiceSport has developed a nationwide reputation of providing a high quality of service. We offer:

Remanufacturing – Approved and licensed remanufacturing of LifeFitness cardiovascular equipment.

Servicing – We service and maintain almost all brands of indoor gym equipment, offering a range of service levels to suit your specific needs. Our engineers cover the whole of the UK.

Planning design - Our full design service offers customers with new build or existing area’s the opportunity to see full 3D images of what their gym will look like prior to placing an order.

Own brand fitness equipment – We offer a wide selection of free weights and functional training kit along with our two top of the range spinning bikes.

Parts – We are the biggest parts supplier in the EU, with more than 50,000 gym equipment parts in stock across multiple brands.

Who Are We

Colin Marriott - Chairman

Colin's career began with a sales grounding in the packaging industry. He worked for a fitness equipment manufacturer and it was from there that he spotted a gap in the market for a nationwide independent service provider in the commercial fitness equipment sector. Founding ServiceSport in 1999, Colin has grown the business into one with a nationwide reputation of high quality of service.

A keen follower of football at all levels, Colin is a lifelong Manchester City fan and supporter of our local teams in the North West Counties league. Colin also enjoys playing in a local 5-a-side league to maintain his level of fitness. Colin’s passion for the game led to ServiceSport becoming an official sponsor of Bury Football Club in 2013.

Colin isn't a natural born athlete, but loves to compete in as many charity fundraisers as he can. From triathlons, to 3 peak challenges and 10k runs, Colin loves to get involved in all sorts of charitable sport and fitness.

Matthew Eckersley – Sales Director

Matthew began his career at ServiceSport back in 2004, after studying for a National Diploma in sports science at Myerscough College. He joined as an apprentice, working in the install team before climbing the ladder and gaining experience in almost all areas of the business.

Matthew has worked in sales, remanufacturing and parts, providing him with an in depth knowledge of the whole business, which enables him to solve any queries that staff and customers may have.

Matthew is a passionate Liverpool fan and has followed football since he was a young lad, even playing semi-professionally for Salford City in his younger years. As a father, Matthew enjoys spending time with his three young boys and playing the occasional round of golf at the weekend.

Chris Crane - Operations Director





Michael Ellis - Commercial Director

Michael began his career in the Fitness Industry back in 2001 as a Fitness Instructor for Virgin Active. Over the years he has worked in multiple roles as a General Manager, Regional Manager, National Fitness Manager and Head of Product, working for Sports Direct/Everlast Fitness Clubs and JD Gyms - before joining ServiceSport UK Ltd in May 2019.

Michael is a high-level director tasked with the job of guiding/supporting ServiceSport (UK) Ltd through the commercial landscape. He supports the company to maintain a consistent trajectory of growth, while avoiding obstacles that arise from a constantly shifting market. He is a loyal, strategic and dedicated senior leisure professional, who has a real passion for achieving results through inspirational leadership, developmental coaching, meticulous financial acumen and the development and execution of strategic developments. He has a proven track record and thrives on improving business performance through people engagement, customer obsessed service, world class standards and analytical analysis of key performance metrics.

Michael enjoys spending time with his family and as a father of three, he’s kept busy in his spare time. However, he will always find time to squeeze in a round of golf.


Our hard work and long term dedication has earned us a wide variety of customers. From small independent gyms, to large Government bodies, we provide the same attention to detail to all of our customers. Take a look at some of our previous work in our case studies to get a feel of what our customers think about us.

We work with both private and public sector organisations and also some high profile celebrities using fitness equipment from their homes. We currently look after more than 1,500 sites across the UK, here are just a few of those you might have heard of…

  • Royal Navy
  • GLL
  • Royal Air Force
  • Nuffield Health
  • Special Air Service
  • ASDA
  • Cumbria Fire & Rescue Service
  • Royal Marines
  • Lancashire Fire & Rescue Service
  • Scottish Prison Service
  • Merseyside Police
  • Humberside Fire & Rescue